Portfolio

Real Brands, Real Results

Here's a look at how I've helped ecommerce brands grow with marketing strategy, AI automation, and data-driven execution.

Ecommerce + Marketing

Bloom Beauty Co.

DTC skincare brand

The Challenge

Struggling with a 1.2x ROAS on Meta ads and a 1.8% conversion rate on their Shopify store. Customer acquisition cost was eating into margins.

The Approach

Rebuilt their ad creative strategy with AI-generated variations, optimized product pages with heatmap data, and implemented abandoned cart automation with personalized offers.

Meta AdsCROEmail AutomationShopify
ROAS
1.2x
4.8x
Conversion Rate
1.8%
4.2%
Revenue
$45K/mo
$128K/mo
CAC
$62
$28
AI Automation

Apex Supplements

Health & fitness ecommerce

The Challenge

Team spending 30+ hours per week on manual customer support, inventory tracking, and social media posting. Growth was stalling because the team was maxed out.

The Approach

Deployed an AI-powered customer support chatbot, automated inventory alerts and reorder workflows, and built an AI content pipeline for social media.

AI ChatbotWorkflow AutomationContent AIZapier
Support Time
30 hrs/wk
8 hrs/wk
Response Time
4 hours
< 2 min
Content Output
3 posts/wk
14 posts/wk
Revenue
$200K/mo
$340K/mo
Full Stack Growth

Nomad Gear

Outdoor adventure equipment

The Challenge

Launching a new DTC brand in a competitive space. Needed to go from zero to profitable within 6 months with a limited budget.

The Approach

Built the brand from scratch — ecommerce store, SEO-optimized content strategy, influencer partnerships, and AI-driven ad testing across Meta and Google.

Brand LaunchSEOPaid AdsInfluencer Marketing
Time to Profit
N/A
4 months
Monthly Revenue
$0
$67K/mo
Email List
0
12,400
Organic Traffic
0
8,200/mo

Note: These are example case studies. Replace them with your real client results as you complete projects.

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